Your First 90 Days of RevOps: A Roadmap for SaaS Founders

For SaaS founders, growth often stalls not because of effort but because revenue functions run in silos. Marketing generates leads, sales closes deals, customer success manages churn — but none of these teams are fully aligned.

👉 That’s where Revenue Operations (RevOps) comes in. If you’re just starting out, here’s a clear 90-day roadmap to implement RevOps in your SaaS business.


Days 1–30: Build Clarity

Your first month is about understanding your current state and aligning on strategy.

  • Define your ICP (Ideal Customer Profile).
  • Map the customer journey from lead → close → renewal.
  • Audit your current tech stack and processes (CRM, marketing tools, CS systems).
  • Identify where hand-offs break down.

This clarity ensures you’re not building RevOps on shaky foundations.


Days 31–60: Create Systems

Now it’s time to translate strategy into systems and workflows.

  • Standardise your sales stages in the CRM.
  • Set up reporting dashboards that track MRR, CAC, LTV, NRR.
  • Document a handoff process between sales and CS.
  • Implement automation to reduce manual work where possible.

By the end of this phase, your team should be working from a single source of truth instead of fragmented spreadsheets and siloed tools.


Days 61–90: Drive Alignment

In the final phase, focus on embedding RevOps into daily operations.

  • Create shared KPIs across marketing, sales, and CS.
  • Hold weekly RevOps meetings to review dashboards and fix bottlenecks.
  • Link incentives to revenue outcomes, not siloed targets.
  • Establish feedback loops so insights from CS feed into sales and marketing.

This is when RevOps shifts from a project to a scalable system.


The Payoff

With this 90-day roadmap, SaaS founders can:

  • Align their teams around revenue.
  • Gain visibility into pipeline, churn, and expansion.
  • Build predictable, scalable growth engines.

According to Gartner, companies that unify sales, marketing, and CS under RevOps grow faster and more profitably than those that remain siloed (Gartner).


Key Takeaway

👉 In just 90 days, you can move from siloed chaos to a connected revenue engine. RevOps isn’t a long consulting project — it’s a sprint that sets the foundation for scale.


CTA

At Praxxeum, we help SaaS providers implement RevOps in focused sprints, delivering clarity, execution, and measurable growth.

👉 Ready to map your first 90 days of RevOps?
[Book a RevOps Discovery Call with Praxxeum]

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