Most Tech founders hit the same wall.
You’ve built a great product, closed early customers, and found some traction — but growth has slowed.
The reason isn’t your product, team, or market. It’s your go-to-market structure.
That’s where Axxelerator comes in — Praxxeum’s 21-day sprint that rebuilds your entire Tech GTM engine from the ground up.
We’ve seen clients increase qualified pipeline and revenue by 20–30% in a single quarter once their GTM system is properly aligned.
Here’s how we do it — five precise steps in 21 days.

Step 1: Define Your ICP (Ideal Customer Profile)
Growth starts with focus.
Too many Tech companies market to “everyone” and convert no one.
Your ICP defines:
- Who feels the problem most acutely
- What segment delivers the highest lifetime value
- Where your sales and marketing effort pays off fastest
In Axxelerator, we build data-driven ICPs that tie directly into your funnel and CRM. This ensures every campaign and conversation targets high-yield customers, not noise.
Step 2: Clarify Your Value Proposition
A clear value proposition turns complexity into conviction.
If you can’t explain the pain you solve in one sentence, your prospects can’t buy it.
We refine your value proposition around outcomes, not features — showing measurable ROI and transformation.
The result: higher conversions, faster closes, and customers who understand your worth immediately.
(According to HubSpot research, clarity in messaging can increase conversion rates by up to 30% — exactly what we see in post-Axxelerator clients.)
Step 3: Package and Price for Scale
Pricing is strategy, not math.
Most Tech teams underprice because they fear rejection — or over-complicate tiers until buyers freeze.
We build outcome-based packages aligned to your ICP’s goals and craft psychology-driven pricing that maximises perceived value.
You’ll walk away with clear, tiered offers (Lite | Core | Scale) that make saying yes the easiest choice your customers make.
Step 4: Messaging & Channels That Convert
Even the best offer fails if no one hears it the right way.
We build a messaging architecture tied to your ICP’s pain points and deploy it across the channels that actually work — LinkedIn, outbound, email, and content.
Each message is tested, tracked, and tuned to move prospects from awareness to engagement to action.
Step 5: Map the Journey and Track Performance
The magic isn’t just in generating leads — it’s in connecting every stage from marketing to sales to customer success.
Axxelerator builds your journey map and configures your CRM + reporting dashboards, giving you visibility from first touch to renewal.
This means predictable, measurable, repeatable revenue — the foundation of RevOps.
The 21-Day Sprint That Delivers
In just three weeks, Axxelerator connects the dots across your entire GTM system:
✅ ICP clarity
✅ Compelling value proposition
✅ Strategic packaging & pricing
✅ Messaging & channel activation
✅ Performance visibility
The outcome: a connected, revenue-ready GTM designed to scale.
Key Takeaway
Scaling Tech isn’t about trying harder — it’s about aligning smarter.
With Axxelerator, Praxxeum turns chaos into clarity in just 21 days — so you can drive 30% more revenue, faster.
👉 Ready to rebuild your GTM and unlock growth?
[Book a Discovery Call with Praxxeum]